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That face you see when you see yourself in the recording screen. The white screen looking back at you, waiting for you to fill it with words. The prompt says, "What do you want to talk about?".
You're familiar with it. You've seen it countless times. You can see it even with your eyes closed.
And...
It feels so heavy. Like you're always being squeezed out. Waiting to be judged for the next piece of content.
You're spending hours in front of screens to make the PERFECT content!
... Only for it to be buried in an ocean of videos, photos, and writings.
We know exactly how it feels, because we've been in your shoes before.
This is the state of content creation in 2025.
This is the state of content creation in 2025.
You're either always ON while feeling stressed,
Struggling to find daily inspiration
Spending way too much time making things look perfect
Looking at the analytics and the numbers
Or you're OFF while feeling shame,
Unable to create with severe burnout
Having moments of inspiration but unable to materialize
Looking at others' content feels triggering
You feel like you're always doing something wrong, or could be doing something better. Like it's your problem.
But what if this was by a systemic design?
But what if this was by a systemic design?
What if you...
Never properly learned content creation FOR THE SAKE of content creation?
Were primed by tech companies to always notice the numbers and how they can be improved?
Participated in other craving-based systems and can't turn it off for content creation?
These are just the tip of the iceberg when it comes to WHY we create content in such a stressful, suffering-oriented way.
To change this, we need to work on two fronts: learn how to create content in a sustainable way and unlearn programmed methodologies of stress.
That's where this program comes in.
That's where this program comes in.
What if content creation wasn’t just another "task" but your soul's way to express itself, magnetize your people, and honour your natural cycles?
The majority of content creation tips, templates, advice, strategies, and courses are either too ON-focused / masculine energy ("just do it!") or too OFF-focused / feminine energy ("go with the flow!").
We fall into the trap thinking that we are lazy, inconsistent, not good enough, or need to show up a certain way.
In reality, the way you create, share, and show up online isn’t meant to be pushed constantly or just be in pure flow. Instead, it’s meant to be tuned in, attuned to your body, your truth, and your energy.
In this 4-week program, we’ll return to the middle way of content creation.
So not only will you create with ease but also you'll feel grounded knowing you'll return back to center no matter what life throws at you.
Spoiler Alert: Here’s the ONE reason why you stop creating content.
You may burn out of creating content. You may stop because you’re not seeing the results you want in terms of numbers. You may get too busy with other things. On the surface these seem like different reasons to stop creating content. But much like the leaves of a tree that come from one root, it comes from one underlying reason: You don’t know why you create.
Here’s what I really mean. Most people have an immediate goal when it comes to content creation. You might start to:
Potentially make it your career
Have more fun with your life and document it
Build a personal brand
Sell something you have
And so on. But what happens when you actually achieve that immediate goal?
Suppose you DO hit your follower goal of 100k. Now what? Suppose you are able to monetize your YouTube account. Now what? Suppose you do steadily get 1M views on your reels. Now what?
It feels like that sense of accomplishment from these milestones will change your life forever. But the thing is, over time you will feel exactly like you feel right now, just with more pressure.
As a beginner you have beginner problems. What you might not realize is, when you become seasoned you will have seasoned problems, such as:
Bots, impersonator accounts scamming your followers
People constantly reposting your content without credit
More eyes on your content = more reports on your account when you say something people don’t like
The above having an impact on your INCOME
So despite this, why should you continue?
Don’t get me wrong, there’s nothing wrong with having an on-and-off relationship with content creation or trying it out and stopping. The reason why I’m asking you this question is so that this wonderful art of content creation doesn’t become a reason for you to suffer.
Having a clear why will give you clarity in your purpose and make it easier for you to keep going when things feel hard. Stop when you created enough for the day. Pivot when you want to talk about different things. Receive and give with your community. You will be creating without suffering, and to us that sounds pretty great.
You're in the Right Place if You Are A...
You're in the Right Place if You Are A...
Content Creator, Solopreneur, or Entrepreneur who identify with at least one of the following:
Content Creator, Solopreneur, or Entrepreneur who identify with at least one of the following:
No longer subscribing to the hustle culture, grind mentality, and burnout for productivity
Feeling drained and unmotivated by traditional marketing and business strategies and tactics
Having a deep innate desire to share your wisdom, knowledge, experiences, skills, and talents with others while doing so with ease and groundedness
Looking for a more consistent way to share without getting stuck in a constant alignment with the moons and stars
Having body-related conditions such as chronic fatigue, ADHD, painful menstrual cycles, persistent health issues, etc
Seeking the middle way to stop yourself from being on one extreme to another
You'd be surprised at how much you can change in 4 weeks.
You'd be surprised at how much you can change in 4 weeks.
🛣️ You'll go from always drawing from empty 😵💫 to knowing exactly what to say 😎
🛣️ You'll know when it's a good time to stop ✋ and when to strive earnestly 💪
🛣️ You'll be swimming 🏊 in more time spent with life instead of screens
🛣️ You'll connect to others 🥰 instead of using them as metrics 📈
But most importantly: You will get to love living your life more as you share it.
Here are the full details! 👇
Program Details
Program Details
Program Period: September 15 - October 12
Program Format: ~2 live Zoom calls every week (one for teaching session and one for Q&A/Co-working); weekday community support from Billy and Michelle
Session Replays: Call recordings will be available within 24 hours
Virtual Space: Live calls via Zoom and support in Discord community
Program Fee: $555 USD
You will receive an email within 72 hours after registration regarding the onboarding process.
What We Will Share in the Program
What We Will Share in the Program
Billy
business coach for content creators
Billy
business coach for content creators
Offering Path
Dependent Arising
3-Skill System
Format-Specific Creation Tips
Michelle
marketing & business consultant for soulpreneurs
Michelle
marketing & business consultant for soulpreneurs
Energetic Foundations
Rituals for Content Expression
Menstrual & Moon Cycle Alignment
Co-Creating with ChatGPT
Creative Flows
Somatic Check-ins
Strategic Content Distribution
Terms & Conditions
Terms & Conditions
Fees and Payment Method
In exchange for the Program and Services, the participant shall pay a total amount of $555 USD plus applicable sales tax (“Fee”) to the Facilitators. The Participant acknowledges that they are financially willing and able to invest in this Program and Services by choice. The Participant confirms that they are not incurring any economic hardship by paying the full Fee. The total Fee is payable via the Stripe link provided on the registration landing page. Full payment is required upon registration to secure your spot. The Fee is non-transferable and non-refundable. By paying the total Fee for the program, the Participant accepts the terms and conditions set out on the registration page.
Refunds
Due to the digital and community-based nature of this work, except as provided for in the force majeure provision below, the Facilitators do not offer refunds for any reason, including but not limited to: changes in availability, personal circumstances, or dissatisfaction with the Program experience. If you choose to withdraw from the Program for any reason, you are still responsible for the full payment of the Fee.
Force Majeure
The Facilitators are not responsible for delays or failure to deliver the Services resulting from causes beyond their reasonable control, including, without limitation, fire, explosion, floods, storms, pandemics, states of emergency, hazardous situations, war, strikes, or riots. The Facilitators reserve the right to excuse themselves from further performance of their obligations under this Program Agreement if such an occurrence materially affects their ability to perform the Services. The Facilitators will provide the Participant with reasonable notice of their intention to terminate, suspend, or propose alternative arrangements for the Services. Any refunds of any portions of the Fee will be determined at the sole discretion of the Facilitators. Notwithstanding this, all payments owing for Services will remain due and payable, with the amount to be determined by the Facilitators.
Community Platform
The Program and Services will be held virtually over Zoom and in a Discord community. The Participant agrees to respect the confidentiality of information shared in the community and during live virtual group sessions, including personal stories, experiences, and reflections from other participants. The Participants also agree to engage and interact in the Zoom sessions and the community with respect, compassion, and consent-based communication. The Facilitators reserve the right to remove the Participant from the Program without refund and notice if the Participant’s actions, behaviours, or communication are disrespectful, disruptive, or violate the integrity of the Program.
Communication with the Facilitators
The Participant may contact the Facilitators through the Discord community, either by direct messaging the appropriate facilitator or leaving messages in the relevant community channels, from Monday to Friday during the Term. The Factilitors aim to reply to the Participant within 24 hours of receiving the messages. If the Participant needs to leave a message over the weekend or on a holiday during the Term, the Facilitators will do their best to reply within 48 hours of receiving the message. Failure by the Facilitators to reply within the timelines stated above will not constitute a breach of this Agreement by the Facilitators.
Confidentiality and Non-Disclosure
The Participant acknowledge that during the Term of the Program, certain confidential information may be disclosed to the Facilitators and other program Participants, either orally or in writing. For the purpose of this Program Agreement, Confidential Information" means: (a) information that is of value or treated as confidential or proprietary by its owner, or (b) information shared by the Participant or other participants in the Services. Confidential Information includes, but is not limited to, business information, financial data, marketing strategies, personal data, personal stories and experiences, intellectual property, and the contents of this Program Agreement (“Confidential Information”). The Participant and the Facilitators each agree not to disclose to any other person or entity or make use of the Confidential Information without the express written consent of the other, except to the extent that such disclosure is necessary to carry out their duties under this Agreement or as required by law. The confidentiality and non-disclosure provisions of this Agreement shall remain in full force and effect after the expiration or early termination of this Agreement.
Privacy Policy
The Facilitators may collect personal information during the Term, including the Participant’s full name, address, email address, phone number, billing information, financial and business information, marketing information or other personal information (“Personal Information”). By providing any Personal Information to the Facilitators, the Participant consents and grants the Facilitators permission to use and store such information in order to facilitate the Services. The Participant acknowledges and consents to the use of technology, telephones, emails, applications, and third-party platforms that utilize video and audio, such as Zoom and Google Meet, as well as third-party payment providers, to be used by the Facilitators in delivering the Services. The Participant confirms that the Facilitators are not responsible for the terms and policies of any third-party platforms and it is the Participant’s responsibility to review third-party privacy policies and terms and conditions.
Intellectual Property Ownership and Restrictions on Use
The Participant acknowledges that all content, materials, frameworks, rituals, and documents (“Materials”) provided in the Program and used in the Services are the intellectual property of the Facilitators. The Participant agrees not to replicate, distribute, teach, resell, or reproduce the Materials under any circumstances. The Participant may only use the Materials for personal use by themselves during and after the Term. The Participant is prohibited from assigning, sharing, or permitting third parties to use any and all of the Materials. The Participant is further prohibited from retouching, editing, altering, reproducing or making any other changes to the Materials such that it materially alters or degrades the Materials. Each violation of this provision by the Participant will result in a violation fee equal to double the Fee, due immediately upon notice to the Participant and payable by the Participant to the Facilitator whose Material was used in breach of this provision. The participant shall immediately cease acting in violation of this provision upon notice from the Facilitator. Nothing in this provision shall limit the Facilitator’s rights to pursue legal remedies.
Professional Disclaimer
The Participant understands and agrees that, by using the Services, the Facilitators are not providing individual legal, tax, business, marketing, financial or accounting advice. The Program and Services do not constitute therapy, clinical diagnosis, or health care. Any information provided is for general informational and educational purposes only. The Facilitators encourage the Participant to seek appropriate professional support in these areas as needed.
No Earnings Guarantee
The Participant acknowledges that Facilitators make no warranty or guarantee that the Services will lead to any specific earnings, business growth or financial results or that the Participant will experience the same or similar results as others who use the Services.
No Warranty
The Participant acknowledges that the Facilitators make no warranty that the Services will lead to any specific business goal, financial success, or particular results. The Facilitators also make no promise that each Participant will experience the same or similar results as other clients who have engaged the Facilitators for similar services. The Participant acknowledges that the Services are provided without any express or implied warranties of any kind.
Release, Waiver, and Indemnity
The Participant releases, indemnifies, and saves harmless the Facilitators and its directors, officers, agents, employees, contractors, volunteers, heirs, executors, administrators, successors, legal representatives and assigns, as applicable (collectively, “Released Parties”) from and against any and all losses, liability and damages including reasonable legal expenses and fees, to which the Facilitators may become subject as a result of any claim, demand, action or other legal proceeding by any third-party to the extent such losses arise directly or indirectly out of activities performed by the Facilitators pursuant to this Program Agreement, except to the extent such losses result from the gross negligence, willful misconduct, or intentional acts of Consultant. This clause survives the expiration or early termination of this Program Agreement.
Limitation of Liability
In no event will the Facilitators be liable for any indirect, incidental, special, or consequential damages, including but not limited to lost profits, loss of business opportunities, or reputational harm, regardless of (i) whether such damages were foreseeable, (ii) whether or not the Participant was advised of such damages, and (iii) the legal or equitable theory (contract, tort, or otherwise) upon which the claim is based.
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